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Portfolio categories: Marketing

Heroes and Survivors
Philip Jo McDonald
MarketingProduction

Heroes and Survivors

Back to Portfolio Documentary Direction · Cinematic Storytelling · Emotional Narrative 29 Hours Adrift. An episode of The Weather Channel’s “Heroes and Survivors” telling the harrowing true story of Brett Archibald, who survived 29 hours lost at sea. Produced in...
June 17, 2026
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Tea in Mamelodi
Philip Jo McDonald
MarketingProduction

Tea in Mamelodi

Back to Portfolio Documentary Storytelling · Cinematic Direction · Fundraising Video Storytelling That Sparks Change. A short documentary capturing the story of a bursary programme making real impact in a country wrestling with inequality. Produced in partnership with Seed Media,...
June 17, 2026
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We Buy Tech
Philip Jo McDonald
BrandingDevelopmentMarketing

We Buy Tech

Back to Portfolio Custom Web Development · Real-Time Pricing Engine · UX Designe Instant Cash. Zero Drama. We Buy Tech needed more than a website — they needed a fully functional, real-time device buyback platform capable of pulling live South...
June 17, 2026
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Bay Cell
Philip Jo McDonald
BrandingDevelopmentMarketing

Bay Cell

Back to Portfolio Website Redesign · UX/UI Optimisation · E-Commerce From Storefront to Streamlined Digital Shopfront. Bay Cell, a well-established tech retailer, needed a website that matched the quality of its product range. The brief called for a faster, cleaner...
June 17, 2026
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Primal Skin
Philip Jo McDonald
DevelopmentMarketing

Primal Skin

Back to Portfolio E-Commerce · UX/UI Design · SEO South Africa’s First Waterless Skincare Brand. Born from a personal health journey, Primal Skin pioneers waterless skincare in South Africa using FR and GF Tallow-based formulations. We built the digital home...
June 17, 2026
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Flexiroam
Philip Jo McDonald
DevelopmentMarketing

Flexiroam

Back to Portfolio Web Design & Development · Performance Marketing Expanding Digital Horizons. Flexiroam Africa needed a credible digital presence in the South African market from scratch — a new website, original content and a social media strategy built to...
June 16, 2026
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Roav Eyewear
vanjuska
Marketing

Roav Eyewear

Back to Portfolio Performance Marketing · Web Design Stylish Vision. Strategic Engagement. Taking a globally acclaimed eyewear brand from zero presence to a thriving digital footprint in the South African market. We built a localised social strategy and refined the...
March 8, 2026
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